Top Ad Networks for publishers are characterized by their track records and how satisfied publishers are working with them. There are hundreds of Ad Networks for publishers in every corner of the globe.
The number of Ad networks for publishers has skyrocketed in the past ten years. These Ad Networks have however used different Ad formats and different payment and pricing models with specific requirements for publishers.
The differences that exist among these Ad networks make it difficult for some publishers to be accepted.
In most cases, publishers are rejected because they do not meet the requirements of those Ad Networks or simply apply to the wrong Ad networks.
Understanding these problems, we decided to review the top Ad networks for publishers including their pricing models and other valuable information to help you make the right choices when choosing an Ad network to monetize your traffic.
Table of Contents
Our review of Top Ad Networks for publishers
Now let’s begin the listing work…
1. Google Adsense Ad Network
I guess it won’t surprise anyone that Google AdSense makes number one on our list of Ad Networks for publishers.
Google AdSense is known to be the largest and probably the best Ad Network for publishers around the world.
With a massive number of publishers, the Ad Network is run and managed by Google which uses pay per click (PPC) and per-Impression (CPM) pricing model to pay publishers.
Google Adsense has almost all Ad types that enable publishers to create Display Ads, Matched content Ads, Responsive Ads, Link rich Units, Text Ads, and Video Ads all in a customizable format and also responsive.
With these capabilities, Adsense did not only manage to become the world’s most loved Ad network for publishers but also one of the best performing among Ad networks for publishers. see the top-performing countries for AdSense below
Getting approved by Google Adsense
One of the most asked questions about Google AdSense is how to get approved by AdSense? It seems to many that getting your website or Blog approved is very difficult which is not necessarily true.
Of course, all high-standard services have principles and guidelines which apply to AdSense as well. To get approved by AdSense, Here are a few tips
- Make sure your content meets Adsense requirements;
- Show your site or Blog has spaces for AdSense;
- Make sure the blog or site you are using is your content;
- Make sure your content is unique and clean;
- Make sure your pages can be navigated easily;
- Make your pages mobile-friendly;
- Your site should comply with content language.
Before signing up for Adsense, please take some time and read these guidelines Before Signing up for AdSense
Google AdSense Best practices
As a publisher using AdSense, there are several things you would like to do in order to maximize your income.
Applying the right strategy will massively increase your earning and get you some level of trust and respect while monetizing with AdSense. Here are the best Adsense practices
- Experiment with all the Ad units;
- Find the best ad placements for your type of site;
- Try out the responsive Ad units;
- Always create new content as a blogger;
- Never stop promoting your blogs and website;
- Optimise your content for SEO.
Want to read more on how to make more money with AdSense, follow these step-by-step Google AdSense best practices.
Google Adsense payment threshold
Google Adsense threshold is $100 for the first withdrawal. Before your first payment, You will have to add your bank account and verify your address before your first payment will be deposited once you reach the threshold.
2. AdsTargets Ad Network
The aim of the Ad Network is to become the most desired Ad network for advertisers and publishers. AdsTargets offers one of the best advertising and monetizing technologies in the market.
It offers both cost per click (CPC) also known as pay per click (PPC), CPM = cost per 1000 impressions and their ads are servers across desktop and mobile devices globally.
Advertisers and publishers can advertise and monetize using their vast ad units such as Banner Ads, Text Ads, Interstitial Ads also known as full-screen Ads, Retarget Ads, and In-App Ads.AdsTargets just like other Top Ad Networks for publishers has few requirements for qualified publishers.
Don’t be scared it’s anything to worry about! AdsTargets require publishers applying to monetize their website or blog to have reasonable content and should be updated regularly.
Secondary, As a publisher, your content should not have or include content that is related to violence, drugs, racism and any form of illegal activities and discrimination.
Refer to Publisher terms during application for more details. AdsTargets will not approve websites and blogs with such content.
AdsTargets Accept members from all over the world and currently in eighty-seven countries.
AdsTargets Best practices
As a publisher, You may want to make the most out of your content, that is making money as much as you can while monetizing.
If you agree with this statement then here are a few things you would like to implement to maximize your earnings at Adstargets
- Most use the 300×250, 728×90 Banner, and Text Ads
- Two Ads per page will give you a better chance
- 728×90 should be placed at the header and 300×250 at the right or left side widgets
- Other ad units work well in the body and below sections
- Always create new content as a blogger
- Never stop promoting your blogs and website
- Optimise your content for SEO
Adstargets was created after several years of experimental studies done by interviewing top advertisers and publishers around the world.
The founder took the complaints from both sides and worked tirelessly to create a platform that could finally offer the desired value for advertisers’ budgets while at the same time making sure publishers are paid the maximum earning commissions they deserve.
AdsTargets Payment threshold
AdsTargets Payment threshold is only $35. AdsTargets pay publishers through Paypal and wire transfers.
AdsTargets advertising technology is capable of automatically scaling and optimizing advertisers’ Ads to reach the right people only while also paying over 80% commission of the Advertising revenue to publishers.
This makes AdsTarget one of the top ad networks for publishers globally. Even though they are new to the market.
AdsTargets Review: Here is what other Publishers are saying about AdsTargets
3. AdMob by Google
AdMob by Google made our list of Top Ad Networks for Publishers. This is because AdMob is simply the biggest App monetizing Ad network in the market currently.
AdMob is owned by Google and covers the largest share of In-App advertising. Ad run Native Ads, Video Ads, Interstitials full page Ads, and Banner Ads. Admob is available for IOS, Android Unity, and Coco’s applications.
To prove AdMob is the biggest and probably the most preferred by publishers and advertisers, let me break down the figures for you.
AdMob currently has over 1 million App using AdMob, Admob has paid out to their publishers over $3.5 billion since the July of 2012, AdMob also increased their CPMs almost or more than 200%, They get over 200 billion global Ad requests every day and last but not the lease, they have over 1,000,000 advertisers. see the photo below for more details
Now that you understand what Admob is all about, here are the few benefits you will get as an App developer willing to make money monetizing with them.
AdMob Benefits for App developers
- Google Ad technologies are considered by many as the best in the industry
- You can run Ads on across multiple platforms
- Auto-update on Google play
- Fast payments without extra charges
- Great analytical and firebase for your campaigns
- You will have the ability to choose the right Ad units for your App
- You have the flexibility to filter out Ads you don’t want on your App
- You will be able to earn the highest Advertising CPM rates
- You will always have relevant ads to show
- You will have access to all Google advertisers
Admob best performing Ads
When it comes to making the most money with Admod, the secret is knowing which Ads units are making you the most money. Admob claim the Native Ads and the video Ads. you will have that in mind when once you are ready to start monetizing your Apps.
4. Media.net Ad Network for Publishers
Media.net is number four on our list of top ad networks for publishers. No doubt the company has taken a large share of the advertising market.
Media.net has over 500,000 publishers’ websites, and more than 70 million paid clicks each month, they have an estimated over 87 billion display Ads impressions per month according to their About page as of 10th 08 2018.
With the above figures, it’s fair to say Media.net is massive and obviously in the top five list of top ad networks for publishers.
Media.net was created to Run Yahoo and Bing Ads and was very successful, some of its top publishers include Hearst, Meredith, Forbes, Yahoo, MSN, Kiplinger, Reuters, The Street, and Ziff Davis, NY Daily News and many more giant publishers in the advertising market.
Media.net’s biggest share of the market comes from the USA with over 90%, the UK and Canada with only 5% while the rest of the world has only 5%. By device, Mobile got 63% while desktop got the rest 38%. The company has over 1300 employees and its headquarters is in Dubai. More about Media.net can be found here
Media.net Ad types
Media.net net is known for contextual ads, and Native Ads which they run on desktop and mobile devices. They also run a lot of banner Ads and Interstitials also known as full-screen Ads.
Getting Approved by Media.net as a publisher
Even though the Ad tech giant did not specifically specify their publisher requirements, they approve sites with high-quality content and also a website that updates their content regularly. here we lay down a few tips for getting approved by media.net
- Your content should be in English
- Update your content regularly
- Avoid content with violence, racism, drugs and other illegal activities as such will fail to get approval
- Show you have some space for running Ads on your website or blog
This brought us to the conclusion of the top ad networks for publishers.
Media.net Minimum payment threshold
Media.net payment threshold is $100. They pay their publishers through PayPal and wire transfers.
We know this list might be short when compared with a similar post, the reason is that we don’t just want to create a list of affiliates list of Ad networks like most others do.
Instead, we focus on bringing you the best list of ad networks for publishers based on their track records. we hope you find it useful and also tell us what you think about this post in the comment section.