TikTok is hit the ceiling in the digital marketing world and if you are already a TikToker or considering becoming one, you have probably wondered how to grow a large audience on the platform. You have also likely asked, “when is the best time to post on TikTok?”
And you aren’t alone when it comes to finding answers to both puzzles. Truth is, finding the best time to post content on social media isn’t easy but it is so profitable if dig for this knowledge.
Sure, there are many statistics and ideas out there for various social platforms, but trends form and change with the hand of the clock.
Also, just because you generate tons of reactions and follows for a certain type of content at a certain time of the day, that doesn’t guarantee that what you post next will pull similar traffic.
So, how do you know the best times to post on TikTok? And how do you maximize your content creation to attract a larger following?
In this guide, I will give you two vital questions you should ask to find the best times to post on TikTok for your followers.
Once you have answered these questions, you will need to find a way to grow your following.
To help, I will share tips you can use to create a magnetic TikTok account, one that helps you attract more followers.
So you see, you don’t have a reason not to read this article to the end, so let’s get into our seats and ride toward refreshing knowledge.
Overall Best Time to Post on TikTok
#1. The best times to post on TikTok on Monday are 6 am, 10 am, and 10 pm.
#2. The best times to post on TikTok on Tuesday are 2 am, 4 am, and 9 am.
#3. The best times to post on TikTok on Wednesday are 7 am, 8 am, and 11 pm.
#4. The best times to post on TikTok on Thursday are 9 am, 12 pm, and 7 pm.
#5. The best times to post on TikTok on Friday are 5 am, 1 pm, and 3 pm.
#6. The best times to post on TikTok on Saturday are 11 am, 7 pm, and 8 pm.
#7. The best times to post on TikTok on Sunday are 7 am, 8 am, and 4 pm.
Tips for Best Times to Post on TikTok
Social media has created a round-the-clock need for the consumption of content. Whether video or links to articles, users love scrolling through their timelines to find something to pass the time.
And while creating content should always be your goal, you also need to know the best time to connect with these followers.
Here are two important questions to ask yourself to find the best time to post on TikTok:
#1. Where is Your Target Audience Located?
#2. What Time is Your Target Audience Awake?
so let’s go into details with these:
#1. Where Is Your Target Audience Located?
TikTok, like all social media channels, has a worldwide al base of users. For instance, 1 in 7 people in Thailand has downloaded the app.
In India, there are over 20 million downloads, while China comes in at a huge 150 million, and over 14 million users in the USA.
Why do these stats matter?
Well, if you have a global following, that automatically impacts how much content you create.
It also has bearing on when you should be posting your content. Time zones automatically determine that much of your content will be seen during the busiest hours within a certain location.
How Do you Leverage this Insight to find the Best Time to Post on TikTok?
First, establish where your audiences are. TikTok now provides the chance to turn your normal user account into a Pro account.
What does that mean? Pro accounts come with a new set of features, one of which is analytics.
Analytics will specify how many followers you have, what their gender split is, and the top territories your audiences come from.
If you haven’t converted to a Pro account yet, here’s how to:
Login into the app and visit your profile. Next, access your privacy and settings section by tapping on the three dots in the top right-hand of your device screen. Then, hit on Switch to Pro Account.
Follow the steps (this may include verifying your phone number if you haven’t yet). Once your account has been switched to a Pro account, you can access your analytics.
While still in your privacy and settings section, hit on Analytics in the Accounts section. Hit on the Followers tab and you will find details on your followers.
#2. What Time is Your Target Audience Awake?
You have figured out where your audience is located. Now, it’s time to find out when they are awake.
This part may appear a little trickier, but it’s just a simple matter of understanding time zones. For instance, if you are in Thailand and have lots of followers in India and Thailand, there is only about an hour and 30 minutes in time difference to consider. In fact, with a time difference that little, your posting schedule won’t be disturbed.
If, on the other hand, you have tons of audiences in the UK and North America, that’s different, You will have to plan and schedule content around an eight-hour time difference.
Unfortunately, TikTok is not armed with any scheduling functionality. Also, there aren’t any social media management apps (not yet) that enable you to link your TikTok account to post or schedule your content.
Does this mean you are trapped here? No, there is a solution.
You will have to build a content schedule to cover the biggest territories your followers come from.
It may not be easy and it also will be hard to maintain if you have audiences in countries with wide gaps in time differences, but it appears to be the only way to cover posting content for your audience.
So, Again, When is the Best Time to Post on TikTok?
Away from the tips given, there are a few other factors that determine the best time to post on TikTok.
#1. Your followers
Since a good deal of the people who appear to like my product, the most are Russian, Dutch, and Croatian, and I am in California, the best time for me to post content is 1:00 am or thereabouts, however, everyone’s follower list is different, so don’t swallow mine here as best practice.
Do note that it will always read that you have more audience from the USA but that doesn’t mean the people who are truly appreciating products are in that majority by necessity. Know your followers and post accordingly to meet them when they are awake and fit to consume your content, and this you can do only when you know their locations.
#2. Your Goals
Are you trying to gather ground and become famous on TikTok? Are you trying to create brand awareness? Do you want to flaunt your looks using the TikTok platform?
Each of these goals requires a different strategy to gain the desired exposure. If fame is the goal, shoot many videos and store them in your drafts folder at one time.
Then release the videos on a clockwork regularity.
#3. Your Content
If your stuff is a little daring you may want to release it later in your audience’s evening instead of their morning; or if you make comedies, then perhaps your audience’s mid-day to evening is your best bet.
So as you may have already found out, there is no set best time for everyone, but once you know your audience and your content then it is fairly easy to determine the best time to post on TikTok.
Tips to Grow Your Following on TikTok
#1. Post 4-8 Times a Day on TikTok
You want to post 3-6 times a day on TikTok. Posting frequently gives you a huge opportunity to reach many types of audiences, which will help you grow your account and brand more quickly.
Make sure there’s some variety in the TikTok content you post daily. some days you might choose to teach your audience how to do something related to your industry.
On other days you might just be funny. If you are a good dancer, you could dance, if a great singer, sing for your audience.
It’s up to you to do what suits best your personality, goals, and audience.
#2. Always Utilize New TikTok Features
Anytime TikTok comes out with a new feature, use it. When you utilize new features, the TikTok system will reward you by pushing your content out more, which will help you reach more audiences.
#3. Try Your Own Trend on TikTok
You can also try kick-starting your own trends on TikTok such as your own dance, or whatever suits you.
The expectation is that users will pick up your trend and copy it. If you are lucky enough to have big creators pick it up, they will start tagging you, which could lead to millions of users doing the trend and tagging you. Then the next time you wake up, you are TikTok-famous.
#4. Go Live Daily on TikTok
TikTok Live is accessible to accounts with at least 1,000 followers. If you have access, go live every day. Live streaming offers you an opportunity to truly connect with your TikTok followers.
#5. Create Stitchable Content
Create the content on TikTok that lends itself to being stitched. What does this mean? You create a piece of content and then a creator takes a bite-sized chunk of it and adds their content to the end.
#6. Get a Second party on Your TikTok Video
Including a second person in your TikTok video can add an element of intrigue and suspense, particularly if that person just stands fixed there for most of the video.
People will keep watching in anticipation and deep suspense about what they will do next. If their interest is captured, they will watch all the way to the end to find out.
Ultimately, the best time to post on TikTok will depend on your specific audience, your goals, and the type of content you are sharing.
Experimenting with different posting times and analyzing your engagement data will greatly help you determine the best times to post and meet your audience well.
Armed with the great tips suggested in this guide, I sincerely hope your next TikTok content meets your audience at the best time when they will consume and convert.