What is Targeted Advertising: The Ultimate Guide

A large percentage of the global population uses the Internet daily. Activities like shopping, research, social media interaction, and entertainment can be done online. Depending on how consumers interact with the internet, targeted advertising can be used to send out promotional messages. Before the Internet, it was difficult to reach your desired audience using ads. […]
Paid Advertising: Benefits and Examples

If you want to gain more traffic to your site, paid advertising is one way to go about it. With many platforms like Google Ads, Bing Ads, and Facebook Ads, monetizing data they collect from customers you can now run ads to reach your desired audience. There are different examples of paid advertising, it is […]
What Does Online Advertising Do

For a business to survive and stay in line in today’s market, it must compete fiercely with other businesses in its niche. Every business must heavily promote its products to keep its market position or be knocked off the track by a stronger brand. Cast your mind back to when you last searched for a […]
How Mobile Ads Work: A Complete Guide for Users

Mobile ads are the easiest way to reach out to prospective and existing users. This defines the crucial force mobile ads have on advertising efforts. Research revealed that 79% of smartphone users are always on their smartphones. With this development, it becomes necessary to consider mobile advertising when you have a plan for a marketing campaign. […]
21 Online Advertising Companies To Promote Your Business At Low Cost

Advertising is not a phase, it is a process. It is a perfect blend of copywriting, and creativity alongside the selection of specific media to target your desired audience. Any business today whether selling toys, cars, slippers, or blades clings tightly to advertising to stay afloat and thrive. A good advertising strategy is of great […]
LinkedIn Ads Cost: Create Effective Ad Campaigns To Get Higher ROAS

It is not a secret that LinkedIn advertising has a reputation for being expensive and very far from being considered cheap compared to other social media marketing platforms. Most B2B clients ask this question. “Why is LinkedIn advertising so expensive?” or “LinkedIn Ads cost so high?” Well, I am of the firm opinion that the […]
14 Types of Online Advertising And 7 Ad Networks for Business Advertising

As brands continue to level the playing fields online for ideas, products, or services, more and more people have continued to lean heavily on it as the most efficient marketplace to consume content instead of resorting to the traditional medium of communication and advertising. With so many options at one`s fingertips, it can be confusing […]
Guide to Instagram Advertising: 9 Types of Instagram Ads

People generally give less credit to Instagram Ads when it comes to social media advertising. Facebook Ads are more popular among advertisers. However, Ad performance and results from Instagram Ads have really improved in recent years. Advertising on any social media platform’s sole aim is to reach a targeted audience in order to get leads […]
Best Nigerian Ad Network for Businesses and Publishers

Nigerian businesses and publishers (bloggers and website owners) can now be able to place ads of all kinds to promote their online businesses as well as publish ads on their websites and blogs to earn a reasonable amount of money with no restrictions on how to make payments and be paid. It’s obvious that Google […]
Cheap online advertising for small business

Every business wants to spend less and in turn get more which is why most small businesses prefer cheap online advertising platforms compared to popular, competitive ad networks such as Google Ads, Instagram Ads, LinkedIn Ads, and Tik Tok Ads. It is estimated that most small businesses spend at least 10,000$ per month on advertising […]