How to Increase Ad Viewability Rate: 3 Powerful Ways to Maximize Visibility and Results
Update 24/04/2025 Ad viewability is a serious topic for both advertisers and publishers across the advertising industry. It is estimated that the average ad view for an average publisher is about 50.2%. This means about 49.8% of the ad placement on web pages or mobile devices are not seen. Usually, most of these ads are […]
Google AdSense Account Best practices
Adsense is by far the most popular ad network for publishers around the globe. The reasons are pretty simple and straightforward. Google Adsense is the highest-paying ad network, most loved by major publishers for its quality and reputation. Also, there is a lot of money to be made with AdSense. Some publishers make as much […]
How To Calculate CPM
In case you are wondering how to calculate CPM as a publisher or an advertiser, you are not alone in the struggle. There are so many advertisers and publishers out there doing the same thing. The reason is simple and straightforward. On the advertiser’s side, they want to know their potential cost of acquiring or […]
DFP by Google: All you need to know
Many publishers are comfortable monetizing their traffic with AdSense and other ad networks in the industry. However, Google offers publishers other monetizing tools such as DFP by Google. What many don’t know is Adsense has limitations in several ways which also limit your monetization and income. In today’s world, everything is competitive and so monetizing […]
Ultimate List Of Best CPM Ad Networks for Publishers
I guess the reason why you are here reading this post right now is that you want to earn passive income by showing CPM Ads on your blog or website. It is an undeniable fact that publishers these days are making tens of thousands through some of the best CPM ad networks for publishers. This […]
Banner Advertising Best Practices: 7 Great Ones You Need To Know
Updated 24th/04/2025 Banner advertising is still the most popular form of digital advertising online today. It’s still one of the most popular ways online businesses get the majority of their paid traffic and eventually grow their businesses. For the past twenty years, online companies have used display advertising to grow small businesses to become huge […]
How to Get Cheap PPC Traffic to Increase Your Sales: 3 Proven Ways for Profitable Results
Updated 22/04/2025 Cheap PPC traffic has the potential to turn your business into the next big thing. In fact, most of the big businesses today started small. These businesses took advantage of cheap pay-per-click traffic which actually took their businesses to where it is today. I am are talking about businesses like Amazon, eBay and […]
ROI Calculator
Updated 03/04/2025 Many online businesses are keen to know about their potential online advertising ROI before investing their money into any ad campaign. This is actually important because it gives the marketer an idea of how much their ROI would be. Advertising return on investment calculator helps marketers have more precise information about their potential […]
CPM Calculator – How to calculate CPM
Determining how much you need to spend to buy a certain number of impressions for a particular advertising campaign or marketing campaign is not always easy for many marketers. On the other hand, publishers also need a CPM calculator to determine the amount they are going to make based on their traffic capacity or ad […]
Google AdSense Ad Units Updates: 6 Powerful Insights Publishers Need to Succeed
Updated 22/04/2025 It is an easy guess that you are here to learn everything Google AdSense Ad Units Updates. Google Adsense has finally announced some of the changes most publishers saw since April 2019 in their Ad units. In an email sent recently, They officially confirm the Google AdSense ad unit updates. The reason for […]