{"id":1776,"date":"2019-07-26T18:38:13","date_gmt":"2019-07-26T18:38:13","guid":{"rendered":"https:\/\/adstargets.com\/blog\/?p=1776"},"modified":"2026-02-23T09:28:19","modified_gmt":"2026-02-23T09:28:19","slug":"paid-business-advertising-platforms","status":"publish","type":"post","link":"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms","title":{"rendered":"Paid Business Advertising Platforms for Small Businesses: 6 Powerful Options to Boost Your Growth"},"content":{"rendered":"\n<p><strong>Updated 22\/04\/2025<\/strong><\/p>\n\n\n\n<p>Just like many of us do when we are about to promote our businesses, We ask friends or dive into multiple online forums to ask questions concerning business advertising.<\/p>\n\n\n\n<p>Particularly most starters will ask questions such as &#8220;What is the best way to advertise a business online? How to advertise my business? Where to advertise my business online etc.&#8221;<\/p>\n\n\n\n<p>In many cases, people ask for free ways to advertise their businesses online. It&#8217;s all about creating awareness and getting visibility in order to grow your business online faster and better.<\/p>\n\n\n\n<p>It is a known fact that online <strong><a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/paid-advertising\/\">paid advertising<\/a><\/strong> helps <strong>brands<\/strong> grow faster online, become more popular and profitable, expand into several markets and compete with other rivals to control a larger share of the market.&nbsp;<\/p>\n\n\n\n<p>The essence of this blog post is to help small businesses with all they need to grow their businesses through online advertising practices.&nbsp;<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Defining_online_business_advertising\" >Defining online business advertising<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#What_Are_Some_Great_Paid_Business_Advertising_Platforms\" >What Are Some Great Paid Business Advertising Platforms<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#1_Google_Ads\" >#1. Google Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#2_YahooBing_Ads\" >#2. Yahoo\/Bing Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#3_Paid_adverting_on_Social_Media\" >#3. Paid adverting on Social Media<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Facebook_Ads\" >Facebook Ads<\/a><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Facebook_Advertising_Statistics\" >Facebook Advertising Statistics<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Instagram_Ads\" >Instagram Ads<\/a><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Instagram_for_Business\" >Instagram for Business<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Twitter_Ads\" >Twitter Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#LinkedIn_Ads\" >LinkedIn Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Pinterest_Ads\" >Pinterest Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Snapchat\" >Snapchat<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Best_Forums_for_paid_business_advertising\" >Best Forums for paid business advertising<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#4_Quora_Ads\" >#4. Quora Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#5_Reddit_Ads\" >#5. Reddit Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#5_DigitalPoint\" >#5. DigitalPoint<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#6_BlackhatSEO\" >#6. BlackhatSEO<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/adstargets.com\/blog\/paid-business-advertising-platforms\/#Conclusions\" >Conclusions<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Defining_online_business_advertising\"><\/span><a href=\"https:\/\/adstargets.com\/blog\/online-advertising-tips\/\" class=\"rank-math-link\">Defining online business advertising<\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>In my opinion, this is a set of practices in businesses that put ads on one or several niches related to blogs or websites to gain some visibility. <\/p>\n\n\n\n<p>It also involves buying display ads from <a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/review-of-top-ad-networks-for-publishers\/\"><strong>ad networks<\/strong><\/a> or <a href=\"https:\/\/adstargets.com\/blog\/programmatic-advertising\/\" class=\"rank-math-link\">programmatic advertising platforms<\/a> to get traffic with the hope of getting new or more customers. <\/p>\n\n\n\n<p>online advertisers use several platforms for their <a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/best-guide-to-video-advertising-for-digital-marketing\/\">paid advertising<\/a> purposes.  The primary aim is to acquire more traffic and dominate their niche markets.<\/p>\n\n\n\n<p>Advertising methods such as display advertising contribute to more traffic and even organic traffic when those ads are placed on a good and popular platform. <\/p>\n\n\n\n<p>We have discussed some of the effective ways businesses can use to grow their businesses.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Are_Some_Great_Paid_Business_Advertising_Platforms\"><\/span>What Are Some Great Paid Business Advertising Platforms<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>These are ad networks where businesses need to pay money for advertising their businesses. These Ads are sub-divided into categories such as PPC Ads and CPM Ads. <\/p>\n\n\n\n<p>To elaborate more on PPC and CPM,&#8230;<\/p>\n\n\n\n<p>PPC simply means <strong><a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/guide-to-understanding-pay-per-click-advertising\/\">Pay per click<\/a><\/strong>. This pricing model allows ad networks to charge advertisers for each click they get from the publisher&#8217;s traffic. <\/p>\n\n\n\n<p>On the other hand, <strong>CPM<\/strong> is the Cost per 1000 impressions or Cost per 1000 views.<\/p>\n\n\n\n<p>The <strong><a href=\"https:\/\/adstargets.com\/blog\/best-ways-to-monetise-your-blog-traffic\/\" class=\"rank-math-link\">CPM Ad<\/a><\/strong> rates are fixed for example the advertiser may be charged a fixed $5 for 1000 impressions or 1000 views in the case of a video.<\/p>\n\n\n\n<p>Let&#8217;s look at the most used, most popular and most effective paid advertising platforms.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Google_Ads\"><\/span>#1. Google Ads<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Google ads also known as <strong><a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/review-of-google-adwords-alternatives-ad-networks\/\">Google Adwords<\/a><\/strong> is simply the biggest paid advertising platform online. It&#8217;s so big that millions of individuals and businesses use the platforms as a source of quality traffic. <\/p>\n\n\n\n<p>I won&#8217;t be able to say exactly how many customers Google Ads has but it is estimated that about 50% of all global businesses both online and offline use Google Ads for <a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/what-marketers-need-to-know-about-digital-video-advertising\/\"><strong>paid advertising<\/strong><\/a>. <\/p>\n\n\n\n<p>Also, 80% to 90% of all online businesses globally use Google ads to advertise their business across all sectors and industries.<\/p>\n\n\n\n<p>The good thing is that Google owns Youtube also which is the second largest search engine and Admob which also controls the largest share of <a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/top-tips-for-effective-mobile-advertising\/\">mobile Ads<\/a>. <\/p>\n\n\n\n<p>Here are some interesting statistics about YouTube you should know<\/p>\n\n\n\n<p>It has <strong>2 billion<\/strong> active monthly users, over 30 million active daily users, and over 300,000 YouTube TV paying subscribers, More than 5 billion YouTube videos have been shared on various platforms to date. <\/p>\n\n\n\n<p>Over 50 million content creators on YouTube, Average viewing session on YouTube is about 40 minutes. 5 billion videos watched daily, 500 million mobile views per day, 300 hours worth of videos uploaded every minute <\/p>\n\n\n\n<p>It will be fair to say Google Ads should be one of your first choices for <strong>paid advertising<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_YahooBing_Ads\"><\/span>#2. Yahoo\/Bing Ads<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Yahoo and Bing collaborated to form one big advertising network. Mostly I guess for competitive reasons making them one of the biggest paid ad networks for online advertisers. <\/p>\n\n\n\n<p>It is also one of the most effective <a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/programmatic-advertising-all-you-need-to-know\/\"><strong>paid advertising platforms<\/strong><\/a> due to its large size of audience and targeting options. <\/p>\n\n\n\n<p>This year made Yahoo\/Bing Ads add great features giving advertisers more targeting options to reach a more precise audience.<\/p>\n\n\n\n<p>They distribute Ads through the Yahoo email system, Yahoo and Bing search engines, Media.net and through other various outlets to reach a wider audience. <\/p>\n\n\n\n<p>These are a few but very effective <a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/make-money-posting-ads-on-your-blog\/\">paid advertising platforms<\/a>, Let&#8217;s look at some social media platforms used for online advertising.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Paid_adverting_on_Social_Media\"><\/span>#3. Paid adverting on Social Media<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Social media platforms these days have a consistent loyal audience making most of them one of the best paid and free <a href=\"https:\/\/adstargets.com\/blog\/21-online-advertising-companies\/\" data-type=\"URL\" data-id=\"https:\/\/adstargets.com\/blog\/21-online-advertising-companies\/\">online advertising<\/a> ad networks for advertisers. <\/p>\n\n\n\n<p><a href=\"https:\/\/adstargets.com\/blog\/social-media-advertising-2\/\" data-type=\"URL\" data-id=\"https:\/\/adstargets.com\/blog\/social-media-advertising-2\/\">Advertising on social media<\/a> sites could be one of the best opportunities to grow your small business into a big business.<\/p>\n\n\n\n<p>Let&#8217;s discuss some of them.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Facebook_Ads\"><\/span>Facebook Ads<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Facebook is no doubt the largest social media platform on earth. It is also one of the most used social media platforms for online advertising.<\/p>\n\n\n\n<p>Facebook has over 2.23 billion active monthly users, <strong>1.8 billion<\/strong> monthly mobile users, <strong>1.45 billion<\/strong> active desktop daily users, <strong>1.57 billion<\/strong> active daily mobile users, and Over <strong>250 million<\/strong> Facebook stories daily viewers.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Facebook_Advertising_Statistics\"><\/span>Facebook Advertising Statistics<span class=\"ez-toc-section-end\"><\/span><\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Facebook has more than&nbsp;<strong>5 million advertisers<\/strong>&nbsp;as of 2017.<\/li>\n\n\n\n<li><strong><a href=\"http:\/\/www.socialmediaexaminer.com\/report\/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"rank-math-link\">93% of marketers<\/a><\/strong>&nbsp;use Facebook advertising regularly.<\/li>\n\n\n\n<li><strong>Images account for 75-90%<\/strong>&nbsp;of&nbsp;<a href=\"http:\/\/www.consumeracquisition.com\/100k-facebook-ads-tested-heres-works\/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"rank-math-link\">Facebook advertising effectivity\/performance<\/a>.<\/li>\n\n\n\n<li><strong>20% of Facebook\u2019s mobile ad revenue<\/strong>&nbsp;comes from Instagram.<\/li>\n\n\n\n<li>The&nbsp;<strong>Average CPC<\/strong>&nbsp;for Facebook Ads Is $1.72,&nbsp;the <strong>Average CTR<\/strong>&nbsp;is 0.9%, and&nbsp;<strong>Average CPM<\/strong>&nbsp;is $7.92.<\/li>\n\n\n\n<li>Facebook\u2019s share in&nbsp;the global<strong>&nbsp;digital advertising market<\/strong>&nbsp;is 19.7%.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2019\/07\/Facebook-advertising.png\" alt=\"Paid business advertising\n\" class=\"wp-image-1812\" style=\"width:673px;height:320px\"\/><\/figure>\n<\/div>\n\n\n<p>What makes Facebook one greatest platforms for business advertising is the number of people that use the platform all over the world with over two billion users. <\/p>\n\n\n\n<p>Facebook also has an advanced advertising system with one of the best targeting options. Facebook also has an audience insight platform that allows advertisers to design their target audience, save them and use them for precise targeting.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Instagram_Ads\"><\/span>Instagram Ads<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>First, let&#8217;s look at some statistics about Instagram, It has over 1 billion monthly active users, 500 million+ active daily users, 500 million+ Instagram stories active daily users, Over 50 billion photos, 25 million active businesses on Instagram, Over 4.2 billion Instagram likes per day, over 100 million photos and videos shared every day. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"\/\/i0.wp.com\/adstargets.com\/blog\/wp-content\/uploads\/2019\/07\/Instagram-Ads.png\" alt=\"Instagram Ads Type\" class=\"wp-image-1814\"\/><\/figure>\n<\/div>\n\n\n<p>Instagram Ads has become very popular and also manage to attract over two million online advertisers. This made Instagram one of the biggest social media platforms for paid advertising. <\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Instagram_for_Business\"><\/span>Instagram for Business<span class=\"ez-toc-section-end\"><\/span><\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An estimated&nbsp;<strong>71% of US businesses<\/strong>&nbsp;are on Instagram in 2018.<\/li>\n\n\n\n<li>Instagram Now Has More Than&nbsp;<a rel=\"noreferrer noopener\" class=\"rank-math-link\" href=\"https:\/\/business.instagram.com\/getting-started\" target=\"_blank\">2 Million Monthly Advertisers<\/a>&nbsp;and&nbsp;<strong>25 Million Business Profiles<\/strong>.<\/li>\n\n\n\n<li>200 million+ Instagrammers visit at least&nbsp;<a rel=\"noreferrer noopener\" class=\"rank-math-link\" href=\"https:\/\/business.instagram.com\/getting-started\" target=\"_blank\">one business profile daily<\/a>.<\/li>\n\n\n\n<li>There are more than&nbsp;<a rel=\"noreferrer noopener\" class=\"rank-math-link\" href=\"https:\/\/www.emarketer.com\/content\/is-everyone-on-instagram-an-influencer\" target=\"_blank\">500,000 Influencers<\/a>&nbsp;on Instagram.<\/li>\n\n\n\n<li><strong>Instagram\u2019s Mobile Ad revenue<\/strong>&nbsp;is expected to hit $7 billion in&nbsp;2018.<\/li>\n\n\n\n<li>1\/3 of the most viewed stories are from businesses.<\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" class=\"rank-math-link\" href=\"https:\/\/www.emarketer.com\/content\/instagram-is-the-leading-platform-for-influencer-marketing\" target=\"_blank\">78% of Influencers Prefer Instagram<\/a>&nbsp;for Brand Collaboration.<\/li>\n\n\n\n<li>User-Generated Content Has a&nbsp;<strong>4.5% Higher Conversion Rate.<\/strong><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.emarketer.com\/content\/instagram-is-the-leading-platform-for-influencer-marketing\" target=\"_blank\">55.4% of Influencers<\/a>&nbsp;use Instagram Stories for Sponsored campaigns.<\/li>\n\n\n\n<li>The&nbsp;<a href=\"https:\/\/edubirdie.com\/blog\/digital-2019-global-internet-use-accelerates\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"rank-math-link\">potential reach of advertising<\/a>&nbsp;on Instagram is 802 million.<\/li>\n\n\n\n<li>Instagram\u2019s projected revenue in 2019 is&nbsp;<strong>$14 billion<\/strong>.<\/li>\n<\/ul>\n\n\n\n<p>Since Instagram was acquired by Facebook, They scared up the system to become more attractive for advertisers while making it also one of the most used social media platforms today.<\/p>\n\n\n\n<p> On average, people spend more time on Instagram than any other social media site today making it a very good <a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/what-is-ad-network-and-how-it-works\/\"><strong>paid ad network<\/strong><\/a> for businesses. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Twitter_Ads\"><\/span>Twitter Ads<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Here are some demographics about Twitter, Over 330 million active users, 500 million tweets daily, 80% use Twitter on their mobile devices, and 100 million active users daily.<\/p>\n\n\n\n<p>The above figures present a great opportunity for small businesses to grow their businesses through paid advertising. <\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"\/\/i0.wp.com\/adstargets.com\/blog\/wp-content\/uploads\/2019\/07\/Paid-Advertising-for-small-businesses-1.png\" alt=\"Paid advertising on AdsTargets\" class=\"wp-image-1815\"\/><\/figure>\n\n\n\n<p>Twitter to some people is one of the most effective advertising platforms for businesses. With a large audience and a high level of engagement from its audience.<\/p>\n\n\n\n<p>Twitter allows small businesses to promote their tweets and trends on smaller budgets to allow small businesses to grow and scale up their sizes.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"LinkedIn_Ads\"><\/span>LinkedIn Ads<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>This is another great platform for paid advertising. As a small business, using your budget to target a specific audience is the key. <\/p>\n\n\n\n<p>LinkedIn reported over 630 million active users and about 304 million active monthly users,  It has over&nbsp;<a rel=\"noreferrer noopener\" class=\"rank-math-link\" href=\"https:\/\/news.linkedin.com\/about-us#statistics\" target=\"_blank\"><strong>30 million companies<\/strong><\/a>&nbsp;and about&nbsp;20 million job listings openings, an<strong>d 100 million job applications&nbsp;<\/strong>on LinkedIn every month. <\/p>\n\n\n\n<p>One of the most important figures of LinkedIn is most digital marketers believe is a great platform to generate leads with <strong><a rel=\"noreferrer noopener\" class=\"rank-math-link\" href=\"https:\/\/business.linkedin.com\/marketing-solutions\/blog\/linkedin-b2b-marketing\/2017\/10-surprising-stats-you-didnt-know-about-marketing-on-linkedin\" target=\"_blank\">79% of B2B marketers<\/a><\/strong>&nbsp;believe is an effective source of generating leads.<\/p>\n\n\n\n<p>LinkedIn paid advertising work best when you are targeting specific professionals. If you are in the B2B business, you might consider giving it a try. <\/p>\n\n\n\n<p>It is a very effective ad platform to target a specific audience and increase your outreach.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pinterest_Ads\"><\/span>Pinterest Ads<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Pinterest is a super good platform for quality traffic. Many small businesses use Pinterest to promote their products and services. <\/p>\n\n\n\n<p>Here are some Pinterest statistics.<\/p>\n\n\n\n<p>It has over 250 million monthly active users and about 125 monthly users are from the US. Over 175 billion pins, over 3 billion Pinterest boards, about 81% of users are female,  about 93% of active pinners&nbsp;said they use Pinterest to plan for purchases and 87% said they\u2019ve purchased something because of Pinterest.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"\/\/i0.wp.com\/adstargets.com\/blog\/wp-content\/uploads\/2019\/07\/Pinterest-paid-advertising--1024x512.png\" alt=\"Pinterest advetising\" class=\"wp-image-1818\"\/><\/figure>\n\n\n\n<p>Pinterest offers advertisers the opportunity to promote their Pins which allows users to promote their Pins. Pinterest Ad models are Traffic, Engagement and awareness. Small businesses drive a lot of sales through <strong><a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/how-to-choose-among-online-advertising-companies\/\">Pinterest paid ads<\/a><\/strong>. <\/p>\n\n\n\n<p>All you need to do is to create a great Pinterest post and promote them to get quality traffic. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Snapchat\"><\/span>Snapchat<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Another video and photo App that is used by millions all over the world. Their statistics present a great opportunity for <strong><a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/how-to-determine-advertising-cost-on-your-blog\/\">online advertisers<\/a><\/strong>. <\/p>\n\n\n\n<p>Here are some of the interesting statistics about Snapchat&#8230;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"\/\/i0.wp.com\/adstargets.com\/blog\/wp-content\/uploads\/2019\/07\/SnapChat-Paid-Advertising-for-small-businesses-2-1024x512.png\" alt=\"Snapchat Advertising\" class=\"wp-image-1817\"\/><\/figure>\n\n\n\n<p>They have over 310 million active monthly users, about 190 million active daily users, 25% of the US population on Snapchat users on other social media platforms also, 3 billion Snaps (Videos and photos) are created daily, average time on Snapchat is 30 minutes, the average age of users range from 18 to 24 and about 73% in the US. 107 million monthly active users are from Canada and US users and 14 billion Snapchat daily <a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/blogging-checklist-for-new-bloggers\/\">video views<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Best_Forums_for_paid_business_advertising\"><\/span>Best Forums for paid <a href=\"https:\/\/adstargets.com\/blog\/online-business-advertising\/\" class=\"rank-math-link\">business advertising<\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/free-business-advertising-platforms-for-small-businesses\/\"><strong>Online advertising platforms<\/strong><\/a> are not only limited to search engines and popular social media platforms. Other platforms such as forums are great ways to grow your business.<\/p>\n\n\n\n<p>Forums often have a lot of people from all backgrounds spending countless hours on these platforms even more than on search engines and social media websites. <\/p>\n\n\n\n<p>I will discuss some of the most important ones below. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Quora_Ads\"><\/span>#4. Quora Ads<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>To me, Quora is one of the best forums online today. The platforms have hundreds of thousands of experts and people looking for solutions.<\/p>\n\n\n\n<p>Quora actually has over 100 million active users monthly from all backgrounds. This presents a great opportunity for online businesses to target their audience. <\/p>\n\n\n\n<p>Quora runs all major Ad types such as Image ads both on desktop and mobile ads with various sizes and contextual Ads. <\/p>\n\n\n\n<p>They allow advertisers to use their list matching targeting by uploading an email list of people they want to target. <\/p>\n\n\n\n<p>They also optimize their pixel to support multi-level conversion tracking and behavioural ad targeting options to allow businesses to get the traffic they need to grow their businesses.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Reddit_Ads\"><\/span>#5. Reddit Ads<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Reddit is one of the greatest forums used by many businesses to get targeted traffic. With over 330 active users sharing links, images and text posts in and contributing to several subreddits. <\/p>\n\n\n\n<p>It&#8217;s a wonderful platform for paid and <strong><a class=\"rank-math-link\" href=\"https:\/\/adstargets.com\/blog\/top-tips-for-cheap-online-advertising-for-start-ups\/\">free advertising<\/a><\/strong>. <\/p>\n\n\n\n<p>Small businesses that are active on forums often use these platforms for free advertising. On Reddit, they do this by sharing their links, latest blog posts, images and text posts. <\/p>\n\n\n\n<p>As a small business, participating in Reddit subreddits leads to followers and many upvotes which help make your post more popular.<\/p>\n\n\n\n<p> Small businesses are encouraged to make use of these platforms to help them grow organically.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_DigitalPoint\"><\/span>#5. DigitalPoint<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Digitalpoint is also a good forum with a massive amount of digital markers. They share their knowledge on various topics mostly related to digital marketing.<\/p>\n\n\n\n<p>DigitalPoint also allows for paid advertising using CPM and email advertising models. <a href=\"https:\/\/adstargets.com\/blog\/effective-banner-design-and-banner-advertising\/\" class=\"rank-math-link\">Banner ads<\/a> are based on a CPM (cost per 1,000 impressions) model.<\/p>\n\n\n\n<p>If your services are related to digital marketing, This is another platform you can consider.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_BlackhatSEO\"><\/span>#6. BlackhatSEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>One of the oldest forums online but is mostly used by digital marketers too. They also sell their Ad spaces to advertisers willing to buy them. <\/p>\n\n\n\n<p>They run banners and text ads on their platform while allowing participants to share their stories, ask questions and get answers. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusions\"><\/span>Conclusions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Paid advertising work for many businesses and has been proven to be one of the fastest ways to grow businesses online. <\/p>\n\n\n\n<p>Many companies that are considered big today all became big by using their online advertising budgets judicially. <\/p>\n\n\n\n<p>Some of the examples of such companies are Amazon which is the biggest company today and the first company to hit a trillion-dollar worth.<\/p>\n\n\n\n<p>Others include eBay, Microsoft, Alibaba, Yahoo, Google, Wix, Tumblr, and so many other online businesses all benefited massively from paid advertising. <\/p>\n\n\n\n<p>If you are new to online advertising, you would want to make sure your advertising dollars work for you. This will work only if you put your money in the right places.<\/p>\n\n\n\n<p>If you already have tried out paid advertising as a <strong><a href=\"https:\/\/adstargets.com\/blog\/how-to-increase-brand-visibility-with-mobile-video-advertising\/\">small business<\/a><\/strong>, Please share your experiences in the comment session.  <\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Updated 22\/04\/2025 Just like many of us do when we are about to promote our businesses, We ask friends or dive into multiple online forums to ask questions concerning business advertising. Particularly most starters will ask questions such as &#8220;What is the best way to advertise a business online? How to advertise my business? Where [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2856,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,24,9,50],"tags":[],"class_list":["post-1776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-advertising","category-ad-networks","category-advertising","category-pay-per-click"],"_links":{"self":[{"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/posts\/1776","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/comments?post=1776"}],"version-history":[{"count":15,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/posts\/1776\/revisions"}],"predecessor-version":[{"id":24950,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/posts\/1776\/revisions\/24950"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/media\/2856"}],"wp:attachment":[{"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/media?parent=1776"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/categories?post=1776"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/tags?post=1776"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}