{"id":11538,"date":"2022-08-09T10:13:45","date_gmt":"2022-08-09T09:13:45","guid":{"rendered":"https:\/\/adstargets.com\/blog\/?p=11538"},"modified":"2024-10-03T19:45:51","modified_gmt":"2024-10-03T18:45:51","slug":"twitter-ads-examples","status":"publish","type":"post","link":"https:\/\/adstargets.com\/blog\/twitter-ads-examples","title":{"rendered":"15 Twitter Ads Examples To Copy For Your Next Campaign"},"content":{"rendered":"\n<p>Bring your organization to the present and be sure that you are walking it into the future when you leverage Twitter for your next ads campaign.<\/p>\n\n\n\n<p>Trends are the Talk of the town and <a href=\"https:\/\/adstargets.com\/blog\/twitter-stats\/\" class=\"rank-math-link\">Twitter trends<\/a> often surprise us a lot. In other words, Brands create a buzz on Twitter often and often and often making the audience feel their presence.<\/p>\n\n\n\n<p>That&#8217;s why the platform has continued to have advertisers pushing and shoving to get ad space on Twitter.<\/p>\n\n\n\n<p>The platform promotes its trending topics heavily on both its website and its mobile apps; the appeal of promoted trends is that they spark discussion among consumers to enhance the brand&#8217;s image.<\/p>\n\n\n\n<p>They also allow advertisers to drive Twitter users to their websites (via links) and amass new Twitter followers.<\/p>\n\n\n\n<p>This gives the advertiser a direct communication channel with the Twitter user as a follower of their brand.<\/p>\n\n\n\n<p>The platform doesn&#8217;t run boring display advertising with big banners, <a href=\"https:\/\/adstargets.com\/blog\/twitter-ads\/\" class=\"rank-math-link\">Twitter ads<\/a> examples are catchy, making ads feel unobtrusive and part of the system.<\/p>\n\n\n\n<p>In this article, I will walk you through a list of brands from different niches leveraging the platform. This list contains the catchiest Twitter ads examples.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#Twitter_Ads_Examples\" >Twitter Ads Examples<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#1_Coca-Cola\" >#1. Coca-Cola<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#2_Volkswagen_Jetta\" >#2. Volkswagen Jetta<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#3_Nike\" >#3. Nike<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#4_DiGiorno\" >#4. DiGiorno<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#5_Michael_Kors\" >#5. Michael Kors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#6_WhatsInYourKors_Campaign\" >#6. WhatsInYourKors Campaign<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#7_Mothers_Day_Contest\" >#7. Mother\u2019s Day Contest<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#8_McDonalds\" >#8. McDonald&#8217;s<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#9_Starbucks\" >#9. Starbucks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#10_Samsung_Mobile_US\" >#10. Samsung Mobile US<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#11_Whole_Foods\" >#11. Whole Foods<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#12_Etsy\" >#12. Etsy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#13_Pepsi\" >#13. Pepsi<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#14_Progressive\" >#14. Progressive<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#15_Amazon\" >#15. Amazon<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/adstargets.com\/blog\/twitter-ads-examples\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Twitter_Ads_Examples\"><\/span>Twitter Ads Examples<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Coca-Cola\"><\/span>#1. <a href=\"http:\/\/www.coca-colacompany.com\/\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">Coca-Cola<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In this Twitter ad example, Coke makes twitter a bit more personal as it launches a new Twitter ad calling out viewers by their name.<\/p>\n\n\n\n<p>Coke uses Twitter to encourage viewers to take part in the \u201cShare a Coke\u201d campaign by buying bottles with their names on them.<\/p>\n\n\n\n<p>For example, the user receives a Tweet in his feed that is addressed to him with \u201cHey Kelly#ShareACoke is back!\u201d and directly suggests ordering a personalized Coke bottle.<\/p>\n\n\n\n<p><em>Great hook, right?<\/em><\/p>\n\n\n\n<p>Coke\u2019s Promoted Tweets are promoting the main \u201cShare a Coke\u201d campaign by directly interacting with the consumers, while the campaign itself represents a more personal connection between the brand and the customers.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>: Sending a personalized message to someone is like giving them a suit already tailored for them. They fit into it more.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"356\" height=\"200\" src=\"https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-5.png\" alt=\"Coke bottles In Ads\n\" class=\"wp-image-11559\" style=\"width:503px;height:283px\" srcset=\"https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-5.png 356w, https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-5-300x169.png 300w\" sizes=\"auto, (max-width: 356px) 100vw, 356px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Volkswagen_Jetta\"><\/span>#2. Volkswagen Jetta<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In this Twitter ad example, Volkswagen Jetta takes advantage of the platform to run a Fun and quirky ad campaign.<\/p>\n\n\n\n<p>In the said ad, <a href=\"https:\/\/www.grey.com\/\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">Grey Digital<\/a> designed a <a href=\"https:\/\/adstargets.com\/blog\/social-media-advertising-2\/\" class=\"rank-math-link\">social media<\/a> campaign, wherein popularizing the \u2018#anything4jetta\u2019 hashtag on Twitter became one of the major parts of the campaign.<\/p>\n\n\n\n<p>The hashtag remained the top trending topic on Twitter India for two days, users needed to post a madcap and catchy tweet on what they would do to win the all-new Jetta.<\/p>\n\n\n\n<p>And with a unique call-to-tweet system, Followers were also encouraged to upload their photos and videos showing what they can do to win the all-new Jetta<\/p>\n\n\n\n<p>Twitter users around the country flocked to the hashtag, posting catchy one-liners, embarrassing pictures, and hilarious videos.<\/p>\n\n\n\n<p>For this tall performance, @volkswagenindia also became the most popular Twitter account in India during this time.<\/p>\n\n\n\n<p><strong>Takeaway:<\/strong> innovative content encourages massive engagement, interest, and participation.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Nike\"><\/span>#3. <a href=\"https:\/\/www.nike.com\/\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">Nike<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Nike&#8217;s ads are always a sight to behold.<\/p>\n\n\n\n<p>This Twitter ad example titled &#8216;You Can&#8217;t Stop Us, proves that Nike is ready to stay atop the advertising game in a pool of so many competitors.<\/p>\n\n\n\n<p>The latest ad from the brand has brought along several good moments of the sporting world together to highlight what dreams are made up of.<\/p>\n\n\n\n<p>This Twitter ad example comes with marvelous editing that will leave you completely astonished and might make you watch it over and again.<\/p>\n\n\n\n<p>The advertisement put together by <a href=\"http:\/\/www.wk.com\/\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">Wieden + Kennedy<\/a> team has put 72 sports actions together in 36 split-screen slides, where the actions on both sides are somewhat similar and match perfectly.<\/p>\n\n\n\n<p>To create it, the team researched 4,000 sports action sequences and the result is jaw-dropping.<\/p>\n\n\n\n<p>From basketball to cricket, tennis to athletics, no part of sports has been left untouched by the team that created Nike&#8217;s advertisement.<\/p>\n\n\n\n<p><strong>Takeaway:<\/strong> Great content editing is great.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"347\" height=\"200\" src=\"https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-6.png\" alt=\"Nike Ads Gifs\" class=\"wp-image-11561\" srcset=\"https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-6.png 347w, https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-6-300x173.png 300w\" sizes=\"auto, (max-width: 347px) 100vw, 347px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_DiGiorno\"><\/span>#4. DiGiorno<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/en.wikipedia.org\/wiki\/DiGiorno\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">DiGiorno<\/a> used a hashtag about domestic violence to sell pizza on Twitter. Twitter lit up after the suspension of NFL player <a href=\"https:\/\/en.wikipedia.org\/wiki\/Ray_Rice\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">Ray Rice<\/a> for beating his wife Janay, with thousands of women opening up about #WhyIStayed in violent relationships. <a href=\"https:\/\/www.huffpost.com\/entry\/ray-rice-janay-video-domestic-violence_n_55ec7228e4b002d5c07646cb\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">Janay Rice<\/a> has faced criticism for her decision to stay with her husband following the incident of domestic abuse.<\/p>\n\n\n\n<p>In a bid to stay #social #media #relevant, DiGiorno\u2019s Twitter account hijacked the trending hashtag to \u2026 sell frozen pizza.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>: Trendy topics are great for igniting discussions on the Twitter space. Join relevant conversations by using a variety of targeting tactics<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Michael_Kors\"><\/span>#5. Michael Kors<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/www.michaelkors.com\/\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">Michael Kors\u2019<\/a> Twitter advertising campaign seems to target HENRY (\u201cHigh Earners Not Rich Yet\u201d), consumers. These are the people who make between $100,000 and $250,000.<\/p>\n\n\n\n<p>With $550 handbags and $350 watches, Michael Kors is becoming a better choice for HENRYs, as they can flaunt it without putting too much burden on the pocket.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>: <a href=\"https:\/\/adstargets.com\/blog\/audience-targeting\/\" data-type=\"URL\" data-id=\"https:\/\/adstargets.com\/blog\/audience-targeting\/\">Audience targeting<\/a> is great in advertising.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_WhatsInYourKors_Campaign\"><\/span>#6. WhatsInYourKors Campaign<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In 2013, Michael Kors came up with an online media campaign with the help of Twitter under the title \u201cWhat\u2019s In Your Kors?\u201d<\/p>\n\n\n\n<p>The idea of the campaign was simple- based on its accessory base, Kors invited fans to accessorize their wardrobe for the upcoming holiday and summer season.<\/p>\n\n\n\n<p>They asked followers and fans to upload photos of what they\u2019re carrying around in their beloved handbags.<\/p>\n\n\n\n<p>This was a great early visual user-generated content campaign that tapped into the individuality of each Kors customer.<\/p>\n\n\n\n<p>An interesting thing to note here is that they used the same hashtag alongside style tips and advice.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>: picking the right hashtag for your Twitter ads campaign holds a lot of potency in advertising.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Mothers_Day_Contest\"><\/span>#7. Mother\u2019s Day Contest<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Michael Kors\u2019 marketing team rolled out a campaign called \u201cWhat She Wants\u201d for Mother\u2019s Day. The idea was to reach out to daughters in need of last-minute gifts, affluent consumers who are also mothers, and aspirational consumers who want to win products.<\/p>\n\n\n\n<p>In this Twitter ad example, Michael Kors\u2019 used the hashtag #WhatSheWants to stimulate a conversation. For example, @MichaelKors tweeted, \u201cMother\u2019s Day is just around the corner! Get her #WhatSheWants!\u201d<\/p>\n\n\n\n<p>Consumers were able to win one item chosen by Mr. Kors from the summer collection each day for the next 13 days leading up to Mother\u2019s Day.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>: Contest sparks so much interest in users.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_McDonalds\"><\/span>#8. McDonald&#8217;s<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In June, Twitter France held a #BestofTweets award ceremony celebrating great creativity. The &#8216;Client&#8217; prize was awarded to McDonald&#8217;s (@FritesPotatoes) for its \u200e\u200e#FritesPotatoes campaign.<\/p>\n\n\n\n<p>The creation of this new product #FritesPotatoes was motivated by customers` Tweets as they questioned whether they have fries or potato wedges with their burger.<\/p>\n\n\n\n<p>According to them, having to choose between these two products is a real puzzle. To unravel the puzzle, <a href=\"https:\/\/www.mcdonalds.com\/us\/en-us.html\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">McDonald\u2019s<\/a> fulfilled every indecisive person\u2019s dream and launched \u2018Frites-Potatoes\u2019, a carton containing both fries and potato wedges, in every one of its restaurants in France.<\/p>\n\n\n\n<p>The campaign enjoyed impressive results.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>: Consumer insight is a good place to start. McDonald\u2019s recognized a popular topic of conversation amongst their customers early on and leveraged it heavily.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-4-1024x576-1.jpg\" alt=\"\" class=\"wp-image-11557\" srcset=\"https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-4-1024x576-1.jpg 1024w, https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-4-300x169-1.jpg 300w, https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-4-768x432-1.jpg 768w, https:\/\/adstargets.com\/blog\/wp-content\/uploads\/2022\/08\/image-4.jpg 356w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9_Starbucks\"><\/span>#9. Starbucks<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Recently Starbucks fell on the tray of hot topics for discussion due to their red Christmas cup not being Christmas enough, even starting a worldwide debate around the hashtag #merrychristmasstarbucks.<\/p>\n\n\n\n<p>The brand expressed this by showing off the cup in many different forms, even in their cover photo.<\/p>\n\n\n\n<p>They also do a fantastic job of showcasing their followers by retweeting them and interacting with them.<\/p>\n\n\n\n<p>Starbucks understands the importance of engaging on Twitter and knows how to engage <a class=\"rank-math-link\" href=\"https:\/\/firstmonday.org\/ojs\/index.php\/fm\/article\/view\/606\/527\" target=\"_blank\" rel=\"noopener\">Nitizens<\/a> very well.<\/p>\n\n\n\n<p>Whether it&#8217;s a photo collage with a witty headline, a video, or even a gif, they do it often and always do it right.<\/p>\n\n\n\n<p>Also, take note that every tweet has a hashtag in it (which even further extends their reach).<\/p>\n\n\n\n<p>More than just being a great coffeehouse, Starbucks knows how to skill around on Twitter. They should have a medal already.<\/p>\n\n\n\n<p><strong>Takeaway:<\/strong> Innovativeness is everything landscape of advertising and in the Twitter ad example above, Starbucks packed a load of it into the campaign.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10_Samsung_Mobile_US\"><\/span>#10. Samsung Mobile US<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Who said that a mega-sized global brand can\u2019t do<a href=\"https:\/\/blog.hubspot.com\/marketing\/local-marketing#:~:text=Local%20Marketing%20Ideas-,What%20is%20local%20marketing%3F,marketing%20or%20local%20store%20marketing.\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\"> local marketing<\/a>?<\/p>\n\n\n\n<p>@SamsungMobile is ahead of everyone in the mobile phone market when it comes to having the largest possible audience to market to on Twitter.<\/p>\n\n\n\n<p>Part of the magic Samsung uses in staying ahead is consistency and <a href=\"https:\/\/adstargets.com\/blog\/content-audit\/\" class=\"rank-math-link\">high-quality visual content<\/a> on Twitter. As a Samsung user &#8212; it makes me happy to see Samsung at the top of this list.<\/p>\n\n\n\n<p>Having sub-accounts that are tailored to specific countries and regional demographics is another great marketing tact employed by Samsung and each one has its unique content for that region<\/p>\n\n\n\n<p>The average user will largely be ignorant of this fact, but Samsung has positioned itself in many different communities and regions by simply having more than one account.<\/p>\n\n\n\n<p>They have separate accounts for different languages and countries and tailor the content on those accounts to those audiences.<\/p>\n\n\n\n<p>Plus every single tweet that they send out has some sort of visual attached to it. This is no small feat with 1 \u2013 5 tweets coming out every single day of the year. There\u2019s no question that they invest wisely in content creators.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>: Having multiple Twitter accounts with custom-tailored content that consistently features on the accounts is a great advertising strategy as evident in this Samsung Twitter ad example.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"11_Whole_Foods\"><\/span>#11. Whole Foods<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Whole Foods Market is the most popular retailer on Twitter and is a leading example of Twitter\u2019s power to build millions of relationships with a single customer at a time.<\/p>\n\n\n\n<p>With over <a href=\"https:\/\/www.speakrj.com\/audit\/report\/WholeFoods\/twitter\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">4.2 million Twitter followers<\/a>, Whole Food commits to using this Twitter presence to give answers to customers` queries and inquiries.<\/p>\n\n\n\n<p>They do this by posting recipes and other tips on how to better cook with the food they sell and stay under such posts to answer questions from their Followers.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>: customers relations is a powerful marketing tool<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12_Etsy\"><\/span>#12. Etsy<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Etsy does a really good job of mixing up the types of products they tweet about &#8212; and they don&#8217;t just keep it about products women might buy.<\/p>\n\n\n\n<p>They are also great at retweeting their followers when they are mentioned. Plus they have a great sense of humor!<\/p>\n\n\n\n<p><a href=\"http:\/\/www.etsy.com\/\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">Etsy<\/a> is a perfect example of how quality Twitter content keeps people coming back for more. Once you start looking at their Twitter page &#8212; you won&#8217;t be able to stop<\/p>\n\n\n\n<p>Takeaway: Interesting content is a magnet.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"13_Pepsi\"><\/span>#13. Pepsi<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>I don&#8217;t know who is behind the curtain for @PepsiMEX but they know what they are doing. The soft drinks brand is doing exploits on Twitter.<\/p>\n\n\n\n<p>Pepsi Mexico wanted to use its new Pepsi F\u00fatbol campaign \u201cComo Aficionado Nunca te Retiras\u201d to connect with audiences in a human way to generate reach and engagement on Twitter.<\/p>\n\n\n\n<p>The brand used Promoted Tweets with Video Cards to launch its campaign #ForeverFan, an alignment to the song \u201cForever Young\u201d that played during the TV spot, with the slogan \u201cComo aficionado nunca te retiras.\u201d<\/p>\n\n\n\n<p>For this campaign, @PepsiMEX partnered with retired Mexican soccer stars such as Cuathemoc Blanco (@Cuauthemocb10), who has more than a million followers.<\/p>\n\n\n\n<p>To mobilize this large fan base, the brand whitelisted @Cuauthmocb10 Tweets about the #ForeverFan campaign.<\/p>\n\n\n\n<p>This Promoted <a href=\"https:\/\/www.imscorporate.com\/news\/cases\/Twitter\/Pepsi-EN.pdf\" class=\"rank-math-link\" target=\"_blank\" rel=\"noopener\">Tweet had an engagement rate of 4.07%<\/a>, two times more than the country\u2019s benchmark.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>:<\/p>\n\n\n\n<p>#1. Use Twitter cards to put content in front of your target audience.<\/p>\n\n\n\n<p>#2. Partner with influencers to multiply your results.<\/p>\n\n\n\n<p>#3. Join globally relevant conversations by using a variety of targeting tactics.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"14_Progressive\"><\/span>#14. Progressive<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>This twitter ad is descriptive, sarcastic, and matches the message of rate transparency. Seeing the spokeswoman of Progressive in tears draws your attention and highlights the differentiator by comparing competitor rates to Progressive.<\/p>\n\n\n\n<p>The call-to-action is convincing and in line with the central message of the ad.<\/p>\n\n\n\n<p>This Progressive ad is a prime Twitter ad example of how to successfully reach your Twitter audience<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"15_Amazon\"><\/span>#15. Amazon<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/adstargets.com\/blog\/how-to-become-an-amazon-affiliate\/\" class=\"rank-math-link\">Amazon<\/a> is a giant in the eCommerce world, but to continue to be successful, they still need to keep people interested and engaged with its brand.<\/p>\n\n\n\n<p>Promoting flash sales in this Twitter ad example helps to serve that purpose.<\/p>\n\n\n\n<p>This special offer is for accessories from Kindle and Fire, which are both Amazon\u2019s high-end products. Users who click on the ad probably already have one of those products, so Amazon is essentially rewarding consumers who have committed to their goods already.<\/p>\n\n\n\n<p>By making the deal time-sensitive, consumers also have an additional incentive to convert quickly or risk losing out on it.<\/p>\n\n\n\n<p><strong>Takeaway<\/strong>: If sales are the engine of your business, sales incentives are the high-octane fuel needed to drive performance. This is an ever-popular, tried-and-true tool used to energize consumers to buy more and win great prizes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Get inspired by these 15 Twitter ads examples and see how you can use Twitter for your next big campaign.<\/p>\n\n\n\n<p>There are many reasons for brands to use Twitter, and one of the most popular is to reach their <a href=\"https:\/\/adstargets.com\/blog\/10-audience-targeting-strategies\/\" class=\"rank-math-link\">target customers.<\/a><\/p>\n\n\n\n<p>Every business needs customers and gets customers, a business will first need to build brand awareness and grow the business by building a strong organic following using relevant content.<\/p>\n\n\n\n<p>&nbsp;By expanding your message on Twitter, you can connect and engage with new fans, network with partners, and identify influencers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bring your organization to the present and be sure that you are walking it into the future when you leverage Twitter for your next ads campaign. Trends are the Talk of the town and Twitter trends often surprise us a lot. In other words, Brands create a buzz on Twitter often and often and often [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":11554,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,50],"tags":[1081,1083,1082],"class_list":["post-11538","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-advertising","category-pay-per-click","tag-twitter-ads","tag-twitter-ads-examples","tag-twitter-advertising"],"_links":{"self":[{"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/posts\/11538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/comments?post=11538"}],"version-history":[{"count":8,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/posts\/11538\/revisions"}],"predecessor-version":[{"id":21217,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/posts\/11538\/revisions\/21217"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/media\/11554"}],"wp:attachment":[{"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/media?parent=11538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/categories?post=11538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adstargets.com\/blog\/wp-json\/wp\/v2\/tags?post=11538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}